The Lead Generation Program
For trades businesses that need more leads, better visibility and a dependable marketing engine.
Program Overview
A complete lead generation system built for established trades businesses that need predictable, scalable customer acquisition.
Program Phases
Your Growth Roadmap
Each phase delivers measurable outcomes that compound into a dependable marketing engine for your trades business.
Market Analysis
Current lead audit, Competitive analysis, Opportunity assessment
SEO Foundation
Service page optimisation, City page strategy, Local citation building
Paid Advertising
Google Ads campaigns, Landing pages, Conversion tracking
Reputation
Review system, Response management
Reporting
Monthly reporting, Lead quality review, Optimisation recommendations
Deliverables
What Is Included
Every component is designed to work together, creating an integrated lead generation system that delivers consistent results.
SEO Foundation
Service page optimisation, city-specific landing pages, and local citation building that drives organic traffic from customers actively searching for your trade.
Paid Advertising
Strategically managed Google Ads campaigns with dedicated landing pages and full conversion tracking to deliver measurable, cost-effective lead flow.
Reputation System
A systematic review-generation and response process that builds social proof, earns customer trust, and improves your local search rankings.
Performance Reporting
Monthly reports with lead quality analysis, channel performance breakdown, and data-driven optimisation recommendations to continuously improve results.
Audit & Opportunity Assessment
A thorough audit of your current lead generation, competitive landscape, and untapped opportunities to build a strategy tailored to your business.
Lead Follow-Up Automation
Automated email and SMS follow-up sequences that nurture leads through your sales pipeline without adding manual work to your day.
Generate More Qualified Leads
A dependable marketing engine that delivers consistent results for your trades business.